Why your selected niche is not a hot topic?

Like I discussed in the previous post, selecting the right niche topic is the most vital part of blogging for profit. If you are still asking, "what is a niche?" consider reading through that post for more because it will guide you on how to select the right niche market. Like I discussed, it will determine the number and nature of readers to your blog. You may attract a large readers’ base but not willing to spend.

Therefore I want to help you realize why your niche is not bringing in any penny.

Choose a niche that has potential to grow. 

Certain niches are good but their potential to grow is not easily estimated. When you choose to write about radio cassettes, it may be your passion but the challenge you will have is that the readership is dwindling by the year. Consumers have advanced from such to MP3 players to other smart technology that can store more information in a less bulky form.

Therefore when choosing your niche, it is vital that you focus on one which has prospects of growing and the readers will be willing to buy information in line. Examples in that line may include entrepreneurship, technology, etc.

One of the best ways to estimate the traffic projection of a certain niche is by using Google traffic estimator. It is the most trusted estimator. In order to determine which keywords to use in your selected niche for maximum profit, I recommend Google Keyword Tool. It allows you to select the keywords your competitors are using to make profits. You just need to type in the keyword of interest and it will give you other profitable words in the same niche. Once noted, major on those keywords and you will be on your way to profit.

Having a clutter of topics being discussed within the same blog,            it is easier to become an authority with a specific niche. I have seen blogs that have close to four niche topics. From blogging about weight loss to cooking to kitchen ware to kitchen design, etc. You will not become an authority with such a blog. Or if you do, it will take you a lot of work.

Search engines normally “scan” through your website to ascertain what your website is all about such that in case it needs information under your niche, it can bank on your website. The more niches specific your website is, the faster and easier it is for your website to be categorized by the search engines.

Therefore focusing on a more specific niche is quite important for your page ranking in search engines. For example if you wish you blog about cooking, you may focus on cooking vegetarian recipes and to closer detail, you may again refocus on cooking vegetarian recipes on a budget.

Such a specialization will with ease push you through the ranks to become an authority in your niche. Remember that you cannot sell to every one.

Too personalized a blog which gravitates around you. 

Many blogger don’t discern the difference between their interests and those of the readers. What you like does not obviously imply is what your audience will like. You must know the difference. You must know what your audience wants and looking for when they visit your website.

It is good to share your experience but you must know the line between your interests and those of your audience. Your experiences must be what your readers are looking for. If it is not, please do not share or post. It is not typical for personalized blogs to become a major success but if you are a celebrity, you may consider giving it a try. Then you may have more chances to succeed.

With the above pointers, you can now discern why your niche is still struggling.

I previously read a nice article on how to fine tune your niche market and i think you will like it. click here to read it.

If you still problems with your niche/topic, consider leaving a comment and I will get back to you.